TV, Terrorism and Trends We Wish We Didn’t See…

January 20, 2015 | Comments (0) | | Category: Internet Video and Webisodic Series Marketing with Video Media, News & Press

TV, Terrorism and Trends We Wish We Didn’t See…TV, Terrorism And Trends We Wish We Didn’t See… Plus the Mysterious “Rule of 3’s” As a media production company that serves clients in the private and public sector, we at RBM get to learn a new subject area almost every week.  Whether we’re creating video communication tools for high-tech manufacturing, law enforcement, real estate, […]

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THE QUEST FOR AUTHENTICITY: In Brands, In Ourselves

January 7, 2015 | Comments (0) | | Category: Commercial Marketing with Video

THE QUEST FOR AUTHENTICITY:  In Brands, In OurselvesLast Sunday, I read an article in the New York Times about Authenticity in Brands:  how consumers crave it and why they will pay more to get it.  It got me thinking about the WHY behind that phenomenon.  Sure, there is pride that comes with buying the dog collar that was made in an old […]

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